Blushy
Blushy uses AI to recognize influencer outfits, match items to real products, and make social style instantly shoppable.
Intro
Blushy started with a clear goal. The team wanted people to turn outfit ideas from social media into clothes they can actually buy. We worked together from concept to release, building a mobile app that connects style discovery, product matching, and shopping in one smooth experience.
Solution
We designed a direct flow from seeing an outfit to buying it. The app scans influencer photos, detects clothing items, and finds identical or similar products from trusted retailers. Users can adjust preferences for size and budget, save outfits they like, and browse a style feed built around their interests.
Features
Blushy’s AI image recognition finds clothing and accessories in photos. Personalized feeds show trending outfits that match user taste and spending range. Saved looks help users build a personal style library for later shopping. The clean layout and quick search make browsing simple and fast.
Result
The launch attracted steady installs from Instagram and referrals. Early users returned to create lookbooks and complete more purchases. Later updates brought Android support, better product matching, and faster refresh times. Blushy continues to grow as a trusted app for turning outfit ideas into real items.
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